Learn & Explore

Everything you need to launch and run a Shopify loyalty program

Picking the right loyalty stack on Shopify is more than choosing an app. The decision touches widget weight on your storefront, retention math, multi-language reach, migration risk, and how much your team will actually maintain after launch. The resources on this page break each of those tradeoffs down into something you can act on inside an afternoon.

If you're still evaluating, start with the ROI Calculator to size the revenue lift, then jump to the comparison hub to see Yotpo, Rivo, Smile.io, LoyaltyLion, Growave and BON Loyalty side-by-side with pricing, widget weight (KB), VIP-tier minimum plan, and language coverage.

If you're already on another loyalty app and feeling the price or the bloat, the migration guides walk through the data export, points-balance import, and customer-facing comms for each major incumbent. Most merchants finish a Smile-to-Anchor or Yotpo-to-Anchor switch in a single afternoon — points balances preserved, no customer-visible downtime.

If you've already launched, the blog covers the second-90-days problem set: VIP tier thresholds that actually move spend, post-purchase email cadence, win-back campaigns at the 60–120 day mark, and the analytics that predict revenue (instead of vanity participation rate). Subscribe to the changelog for new features as they ship.