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Shopify Loyalty App Comparison

Seven apps on the dimensions that decide the bill: pricing model, widget weight, VIP-tier plan, and whether headless is a real SDK or a JSON API.

Every major Shopify loyalty app, side by side

Starting price, VIP-tier minimum plan, and widget JavaScript weight. Pricing verified against vendor pages and Shopify App Store listings in August 2026.

AppStarting planVIP-tier planWidget weightLanguages
Yotpo LoyaltyFree → per order (~$0.08–$0.20)Custom quote~650 KBLimited
RivoFree → $15/mo (usage-based)$49/mo~95 KBLimited
Smile.ioFree → $15/mo$199/mo~280 KBLimited
LoyaltyLionFree → custom quoteCustom quote~420 KBLimited
GrowaveFree → $15/mo$199/mo~180 KB~10
BON Loyalty$25/mo$99/mo~110 KB4
Anchor LoyaltyFree → $14.99/mo$14.99/mo14 KB32+

Pricing verified August 2026 against vendor pricing pages and Shopify App Store listings; widget weights measured with Chrome DevTools on a stock Dawn theme. Methodology.

Smile.io

Anchor vs Smile.io

The modern alternative to Smile

Smile.io is cheap to start since its 2026 repricing, but VIP tiers sit on the $199/mo plan. Anchor includes them at $14.99.

VIP Tiers
$14.99 vs $199
VIP Tiers
$14.99 vs $199
Yotpo Loyalty

Anchor vs Yotpo Loyalty

Enterprise features without enterprise pricing

Yotpo bills per order, so the cost scales with your volume. Anchor is $14.99/mo flat at any volume.

Pricing Model
Flat vs per order
Free Plan
Yes vs under 100 orders
Rivo

Anchor vs Rivo

True native Shopify experience

Rivo prices by usage, climbing from $15 to $499/mo. Anchor stays flat and embeds natively in Shopify Admin.

Pricing Model
Flat vs usage-based
Admin Integration
Native vs External
LoyaltyLion

Anchor vs LoyaltyLion

Powerful loyalty, simple setup

LoyaltyLion quotes its paid tiers and usually needs a developer. Anchor is published pricing and no-code setup.

Pricing
Published vs quote
Setup
No code vs Dev needed
Growave

Anchor vs Growave

Focused loyalty vs bundled bloat

Pay only for loyalty, not bundled features you don't need. Better performance.

Approach
Focused vs Bundled
Performance
Lighter & Faster
BON Loyalty

Anchor vs BON Loyalty

More languages, lower price, native experience

32+ languages against 4, native Shopify Admin against an external dashboard, $14.99/mo against $25.

Languages
32+ vs 4
Starting Price
$14.99 vs $25

Quick Comparison

Feature and pricing comparison at a glance

Feature
Anchor
Smile.ioSmile.io
YotpoYotpo
Free PlanYesYesLimited
Plan with VIP tiers$14.99/mo$199/moCustom quote
VIP Tiers From$14.99/mo$199/mo$199/mo
Referral Program$14.99/moFrom $15/moPer order
Multi-Language32+1210
Native Admin Integration
Shopify Flow

Not comparing against Anchor at all? We also put two incumbents head to head in Yotpo vs Rivo. For the whole field at once, see the tested ranking of eight apps or the evaluation framework.

Full disclosure: we build Anchor Loyalty, which appears in every comparison on this page. Each one names where the other app is the better fit, and the pricing and widget-weight figures come from vendor pricing pages and our own DevTools measurements.

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